Tuesday, January 5, 2010

Samsung Reaffirms OLED Commitment, Promises Laptop by Q3 2010


Improvements in LCD technology has made OLED feasibility come slower than hoped by Samsung (and the rest of us), but word has come down from Samsung officials that they are still committed to producing laptops out of the material by next fall.OLED (Organic Light Emitting Diode) technology is superior to LCDs in many ways, and Samsung has predicted it will become the norm for laptops in the years to come (they actually predict in 5 years, which may be a little quick). There are a lot of exciting qualities about OLEDs, most notably the fact that they do not require a backlight and can thus be significantly thinner and more power efficient than LCDs. One of the most fascinating properties to me is that OLEDs can also be made to be flexible, almost like plasticy-paper, opening the door to countless potential creative uses.The trouble with OLED displays is that, well, they're kind of expensive. Their primary current use is in mobile phones, where the smaller screens represent a smaller price jump and where power consumption is more highly valued to justify the increased cost. There has been talk about extensive use in laptops and TVs, but it has been harder for companies like Samsung and LG to gain traction when competing with rapidly improving LCDs

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